How to use Google Keyword Planner for Free To use Google Keyword planner you have to run a campaign first this is somehow a very irritating thing that comes whenever you sign in to Google AdWords and the very first screen that hits your eyes is this And you don’t want to run a campaign and don’t have budget to go for paid tools as well and Google now only allows you to use this tool if you have an active Google AdWords campaign but the good thing is you can still use this tool for free and you just need to follow these simple that I am sharing with you to enjoy the ultimate services that Google AdWords provide. So here we go… Step 1: Go to incognito mode by pressing Ctrl + shift + N Step 2: Go to Google chrome and type “Google AdWords” and open the very first link that you see Step 3: Now scroll down the page and find the Get started section and click on the Start Now button. Step 4: click on “Skip the guided setup”.